Everything inside Wovall

Eight modules. One business.

Every part of running a fashion brand, built as one connected app instead of eight separate habits to keep up.

Module 01

Client & consultation

Your single source of truth for who the client is, what they asked for, and what was agreed. Replaces the scatter of WhatsApp threads, notebooks, phone memos and camera rolls.

  • A dashboard showing today's consultations, balances outstanding, and a free-days-vs-overbooked capacity strip
  • Full client profiles: style preferences, measurement sets, order history, and reminders for birthdays and events
  • Consultation screen with live notes, voice-note capture, and an AI-written summary you can send to the client
  • New leads captured straight from the WhatsApp connector, with reference photos attached automatically
Client and consultation icon
Module 02

Measurements & approvals

Measurements that are permanent, versioned, and safe even when one event has forty different guests to fit.

  • A searchable measurement directory per client, with full history, never a notebook that gets lost or soaked
  • Dual units (cm and inches) side by side, so conversion mistakes stop happening
  • Your own brand's measurement template, used consistently for every client you take on
  • A virtual measurement guide for diaspora or distant clients, with a step-by-step self-measure checklist
  • Client sign-off captured at fitting, and a final-vs-original comparison when the garment is done
Measurements and approvals icon
Module 03

Design & AI illustration

Turn a consultation brief into visuals the client approves before a single piece of fabric is cut, in your own brand's style.

  • A look board per order: AI illustration, mood board, fabric swatches, and a clear approval state
  • Train Wovall on your own past work so every generated illustration looks like your brand, not a generic AI image
  • A pattern and style library so a look like "the mermaid gown" is never redrawn from scratch
  • Fabric and shade approval sent to the client for sign-off before cutting starts
Design and illustration icon
Module 04

Agreements & documentation

Replace "I will add small adjustment" and verbal deposits with documented, signed, timestamped terms, so disputes simply stop happening.

  • Your brand's own default terms (deposit percentage, revision policy, complaint window, washcare) built once and reused
  • On-device signing for the client, with the owner counter-signing
  • Costed change orders whenever the scope shifts mid-project
  • A handover record with final-condition photos and client acknowledgement at pickup
Agreements and documentation icon
Module 05

Quote, profit & payments

Know your real profit before you ever price a client, and never lose track of who owes what.

  • A quote builder with cost and client price side by side, and a live, owner-only profit preview
  • A client invoice that looks like it came from a premium brand: your logo, an illustration of the garment, an itemised breakdown, no cost or profit visible
  • An expense log after the quote is sent, so you see real net profit against quoted profit once every cost is in
  • A balance ledger across every order, with Paystack payment links, deposits, balances and receipts handled for you
Quote, profit and payments icon
Module 06

Production & notifications

A board of every order with a clear stage each, and an Amazon-style tracker so clients stop DMing "where is my dress?"

  • A Kanban-style production board sorted by due date, priority, or Aso Ebi batch
  • One tap to move an order from inquiry through cutting, sewing, finishing, QC, and delivery, timestamped automatically
  • A client-facing progress tracker: Ordered, In production, Ready, Delivered
  • A calendar view with overbooking warnings and free-day insight before you say yes to the next job
Production and notifications icon
Module 07

Content, social & reviews The wedge

This is the module most likely to make a designer adopt Wovall and stay. It closes the number one frustration from our interviews: content creation stealing sewing time, and the silent loss of clients who were never asked for tag permission.

  • A monthly content plan: a calendar of Nigeria-relatable post ideas built around your brand and recent orders
  • Daily ready-to-shoot items: a hook, a short script, a shot list, a caption, and a mockup showing exactly how the shoot should look
  • Tag permission captured at the right moment, so a finished garment can become real reach instead of a missed opportunity
  • A Google review request sent automatically the day a garment is delivered
Content, social and reviews icon
Module 08

Owner & assistant roles

Delegate the tiring work, content, production updates, lead capture, without exposing profit, bank details, or sensitive client conversations.

  • Separate logins for owner and assistant, each with their own profile
  • The owner grants scopes explicitly; an assistant starts with none
  • Sensitive clients and conversations can be flagged and hidden, enforced at the database, not just the screen
  • Every assistant action is recorded in an audit log the owner can review any time
Owner and assistant roles icon
"It frustrates me because the time I'm meant to make other dresses, I'm making content for my brand."
A working Nigerian fashion designer, in the interviews that shaped Wovall

Want to see it before everyone else?

We're bringing on a small group of designers ahead of wider launch. Message us and we'll show you around.

Chat with us on WhatsApp